Free Apps that Pay for Themselves

WHAT IS “FREE” REALLY COSTS YOU?

Who doesn’t like free stuff? Most people can hardly resist apps and software that are coming for free,especially when it is so easy to download.But did you know “FREE” could cost your cyber security big time? In 2013, it was found that several flashlight apps were being used to spy on smartphone users. These apps are designed by hackers. They were being used to collect personal information such as bank account details from smart phone users.

Although this wasn’t the first case of malware in disguise,it increased consumer awareness. Free software,often referred to as “freeware” for computers and mobile devices which has become very popular. Most of the people opt for freeware as opposed to those apps that need to pay something. For example,Angry Birds Space,a free game was downloaded 10 million times in a span of just three days.However,as many people found out,free isn’t really free as the app supported ads and in-app purchases.We are stuck with technology,when what we really want, is just stuff that works.

HOW FREE APPS THAT PAY FOR THEMSELVES!

There is very little in this modern world that is truly free and software is no exception. While you may not have to pay cash for the so called “FREEWARE, many of the app creators make money through information gathering or ad streaming. While some apps genuinely created free of malicious intent, they may stream ads designed by hackers to breach your cyber security protocols. These ads often stream from different servers apart from the app source. Some of these ads may deposit malicious software on your device, which is then used by hackers to collect information they need.

Some hackers may use the direct route and provide free apps that collect data with out users knowledge. While some apps may require you to provide information for marketing purposes only. These malicious applications collect personal, financial or data usage in the background. Information such as phone numbers from your contacts, addresses, credit card numbers and other useful personal information can be gathered and used by hackers for their own grains. It only takes one. The safety of your freeware depends on the source of the software. However,it is so important to understand the risks associated with freeware to ensure that your business does not fall victim to hackers. It only takes a single employee to download one bad app to endanger your entire business.

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While you may have measures of preventing the installation of foreign software by employees on computers, it is still possible for your network to be compromised through mobile devices. If an employee installs malicious software on their smartphone and uses the company’s Wi-Fi, chances increase that your entire network may be exposed. Stay away from risky freeware. Not all freeware is bad. However,with so many malicious apps floating around, it is important to take precaution.

Educate your employees

Talk to your employees about the possible dangers related to downloading and using free applications. It is possible that many of them are unaware of the risks these apps pose to the company and themselves. Help them understand that it is important to avoid downloading free apps as much as possible.

Install security software

Ensure your employees phones are fitted with security software if they want to connect to the network in the workplace. Make this a requirement.

Invest in cyber security

Investing in cyber security  is imperative to preventing security threats such as malware from accessing your network. It also helps to invest in a cyber-liability policy to ensure that your business is covered in case a data breach does occur.

CONCLUSION

Free isn’t always free. Be sure to take precaution when dealing with free software. It may be better to pay a small fee for software rather than pay the price later.

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