Top 16 Programs Similar to Adsense – 2017

Programs similar to Adsense – There are many a  bloggers and publishers searching for this when they’re fed up of getting disapproval mails again and again. So, If you’re also one of them than don’t miss this post because below you’ll be getting some high paying programs similar to Adsense. As it itself proves that Google AdSense is the world’s best advertising platform where both advertisers and publishers are busy and happy in ad serving.…

"Top 16 Programs Similar to Adsense – 2017"

Socially Complex Resources and Sustainable Competitive Advantage in Apple

Leaders of technology companies may need to look beyond the technology for sources of sustainable competitive advantage. I’m reading Walter Isaacson’s biography of Steve Jobs (Isaacson 2011). In the early years, Jobs took Apple in a direction that was quite different to the rest of the personal computer industry. He understood the value of aesthetics and usability; he brought industrial design to computing. Jobs also understood the social context of the personal computer. You can…

"Socially Complex Resources and Sustainable Competitive Advantage in Apple"

SAP Tracking Analytics for Retail Stores

Although numerous tools and services exist to track customer behavior online, the options have been more limited for tracking and analyzing customer behavior in the “real world” at brick-and-mortar stores and in other physical locations. SAP is aiming to change that with a new data service that enables enterprise clients to gain insights into the demographics of their customers, along with detailed descriptions of their real-world, offline behaviors. Called SAP Digital Consumer Insight, the new…

"SAP Tracking Analytics for Retail Stores"

How a Web Analytics System Will Improve Online Business Website

It always amazes me when I go into businesses and sit with the owners for the first time and start to talk about their business and how it is working for them.  As we start the conversation, exchange the pleasantries and get into a business discussion, I ask a question that stops most business owners in their tracks…. “What is the most profitable product or service you sell and what it the least profitable” most…

"How a Web Analytics System Will Improve Online Business Website"

Club Tropicana Tops List in Rebranding Failures

Last week AdAge reported that Tropicana’s sales shrank 20% at the start of the year before rebranded packaging was pulled. Designs by Arnell Group were kicked before they hit the shelves and heartily jeered on their exit. Hence it joined the list for bad rebranding. Although recession squeeze must have played a role, it doesn’t seem to account for the whole story. Sales of refrigerated orange juice across the board only dipped 5% in the same…

"Club Tropicana Tops List in Rebranding Failures"