Why You Need to Prioritize your Tasks

When I’m planning my day, I make a point of prioritizing the tasks I have. I usually plan out my day with 3 or 4 absolutely must do tasks, and (through trial and error) I do these tasks first thing in the morning. I don’t want to go into the whole “stones, pebbles and sand” story (though it is very true), but I do want to stress the importance of getting the big important things…

"Why You Need to Prioritize your Tasks"

Here’s Why You May Not Be A Copywriter After All…

Here’s a question for you… Are you really a copywriter? Now, this isn’t some existential, navel-gazing question. No, instead my intent in asking is related strictly to clarifying the definition of the word… …a definition which has become tangled up in the whole “web-content-writing-inbound-marketing-social-media-manager” thing that’s trendy and hot right now in the world of business writers. Before getting into this any further, let me provide some back story for you – if only to…

"Here’s Why You May Not Be A Copywriter After All…"

Persuasion 101 – Part II: The Anatomy of a Decision

Okay, last time we talked about a principle tenet of copywriting: your job isn’t to make someone do something…you job is to make them WANT to do it. I also promised you I’d tell you how. So here’s a secret: People don’t make rational decisions; they make emotional decisions and rationalize them. That’s not meant critically…its a simple truth (and I admit I’m right in there with everyone else). For the vast majority of decisions,…

"Persuasion 101 – Part II: The Anatomy of a Decision"

How to Start a Blog and Make Money Blogging

Blogging is a lot of fun, and you can make money doing it. The first thing you have to do is NOT to blog for money. If you are blogging only for money, then it is hard to build your visitor base. Blogging is a community and you have to share your views and you should be unique in it. You should not copy or imitate anybody and if you do publish your views and…

"How to Start a Blog and Make Money Blogging"