Facebook spite of being the world’s largest social network, can also become a place of many dangers, where rumors are disseminated faster than the speed of light, so it is able to provide cyber bulling because unfortunately it is also used by ill-intentioned people who watches his way and interprets itself. Why do you get these tips on things you should never share on Facebook. 1. Problems with your partner Do not post it! It…"Tips On What You Should Not Share On Facebook For Safety"
Facebook, whose secret psychological experiment has stirred a global debate on privacy and protection of user data, on Wednesday said it was just like any other product testing and was aimed at improving the quality of service for users. The company’s COO Sheryl Sandberg, who is on a five-day visit to India added that Facebook “communicated really badly on this (experiment) issue.” The social networking giant had conducted a study in January 2012 to see…"Facebook Communicated Badly on Emotions Study"
Facebook, LinkedIn, Digg, Twitter, StumbleUpon, MySpace. The list of social networking sites can go on and on. And today the fact is, that there is hardly any population that is left untouched or unaffected by such networking sites. The fact of the current scenario is that maximum usage of such social networking sites is the majority done by students. While Facebook is a tool for connecting to and staying in contact with family members and…"Learn About Benefits of Social Media to Students"
Roposo is one of the largest fashion networks of India. This is a much-needed outlet for the young fashionistas of the country to showcase their sense of style and fashion. The Roposo fashion social network is a free platform which connects millions of users from all over the world who have the same taste in clothes, jewelry, shoes, bags and much more. It is a smart lifestyle option and repository of beauty tips which you…"How To Get Your First 500 Engaged Roposo Followers?"
You need twitter followers? So now you are wondering how to gain more followers on twitter for free? You think twitter is just a celebrity thing? Don’t think of that. I have some great twitter directories, by using them you can get lots of twitter followers. This is the easiest way to gain twitter followers. Twitter directories helps to grow your twitter following just by adding profile in directories. These twitter directories rank your twitter profile according to your interest, tags,…"How to Gain More Followers on Twitter for Free"
After you’ve established a system for determining what people are saying about you, your brand, and your industry (and possibly even your competitors reputations!), it’s time to establish your online reputation. Developing your brand’s voice is an art and a science all rolled into one. As you start establishing your online reputation, be sure to consider the following: Remember that quality of relationships trumps quantity of relationships every time. Hiring a college student to get…"Establishing Your Online Reputation Is So Important, But Why?"
What makes people share something with someone else? We’ve all felt the need, at one point or another, but why, oh why, did we feel such a deep connection with that cat video? Every blogger and marketer dreams of having their content seen by thousands—or even millions—of people, but it’s very hard to pinpoint exactly what makes that happen. Some “experts” will claim it all comes down to timing and luck. While that’s a decent…"Get Contagious: How a Brand’s Content Goes Viral"
Password is not enough sometimes for growing technology, when we try to resolve a security threat then many other threats arise with the rising technologies. This increases the risks of our precious data. Most of the top websites like Gmail, Facebook, Twitter, LinkedIn etc are always being the top target for hackers around the globe. There are many deadly ways like Phishing , spear phishing, social engineering , Malware injection etc by which malicious people…"How to Enable Two Factor Authentication on Facebook in India"
“Are you willing to experiment and learn more in 3 days then most do in 6 months?” OK, silly me. Of course you do! The problem (and the solution) lies in your Lean Marketing Funnel…you know, what most people still call “sales funnel”; the one you nudge customers through. What most folks don’t realize is that most companies only focus on traffic and revenue. The problem is that those vanity metrics, in itself, are…"5 Growth Hacks to Increase Customer Happiness – And SALES (plus 5 examples)"
Delhi is all prepared for Republic Day & visit of USA president Barack Obama. These days all news channels are covering the security of Obama. Delhi is up to date in terms of all measurement of securities like special forces, CCTV cameras, special security gagdets & more. I wish some percentage of security would also provide in normal days so a common man feels safe. Well that’s my opinion back to topic in this off…"Which Phones do the World Leaders Use?"
What is Alexa traffic Rank and what does it measure? Alexa traffic Rank is a ranking conducted by Alexa Internet, Inc which measures how well is a website doing in terms of traffic in comparison with other websites. It takes a combination of two things to rank any site( over the duration of three months) and increase your alexa rank. Number of unique visitors Number of page views The website which has the highest combination…"Monster Tactics to Increase Your Alexa Rank"
Facebook has shifted the No. 1 top leading social networking website crown on its head. People create account from worldwide and use it personally and commercially. More than 5 Million of children were to be found using Facebook under the age of 10 years. It is to be noted that people especially parents are finding solutions online to block Facebook, as their children are getting addicted to it and distracting from their studies. Not even parents,…"Facebook Distracting You From Work? Block It!"
Hundreds and thousands of classified websites are available online all over the Internet. Small and large businesses are running on the tough race and so as the increase in classified websites respectively. So, basically classified websites are growing really very fast. There is huge entrance of local and small businesses from last few years which in that case results in the demand of free ad websites in India to promote their businesses. So, today I am going…"Top 5 Classified Websites in India – Free Ad Posting India"
Do you hear about OLX? Olx.in is an online shopping site. It is the best and top leading online platform of classifieds in India. If you want to buy or sell something then simple go to olx.in and post an ad over there of your product at free of cost. It is widely used especially for cell phones in India. Yes, cell phones are mostly bought and sold over OLX.in. You can sell and buy…"OLX: Free Online Platform of Classifieds to Buy & Sell Products"
Everyone knows that Facebook is the world’s best and top leading social networking site presently. It is one of the most used/surfed website today from all over the world. People create accounts here and join with new friends worldwide and share their views to each other. But is it safe to use Facebook? Have you ever wondered that Facebook will track your every surfed web page? Are you safe even you are logged out of your…"Facebook Tracks You Even After Logging Out"
Facebook is the world’s top leading social networking website today. It was founded by Mark Zuckerberg and launched in February 2004. The membership was initially limited to the people of age 13 or above. But reports said that there are 7.6 million children below 13 who have Facebook account in which 5 million are under 10. Regular users of Facebook uploads their personal stuff like photos, videos etc in their account but they don’t know…"Deleted Images Can be Accessed on Facebook"
Yesterday at 18:00 CET, Moritz Tolxdorff and Martin Thielecke unveiled their new Hangout Toolbox – a meta-app, combining the best of several hangout apps for improving the Google+ Hangout experience, into one convenient toolkit. Q: Who are you, and what motivated your involvement / cooperation on this project? Moritz Tolxdorff: I am a system administrator for UNIX systems in a data center. I am 28 years old and live in Essen, Germany. Since Google released…"Improve Your Google+ Hangouts With The Hangout Toolbox"
The SEO benefits of a marketing video are limited, and this article will explain why boastful claims that videos (including rich snippet videos) are false. Videos do have a few benefits, and some of them are SEO related. But, please be aware that no website has ever reached the number one spot based upon the SEO effect of videos (even YouTube cannot boast that the SEO from its videos got it to the top spot).…"How to Build a Video Marketing Strategy for your SEO Campaign"
YouTube Itself is another world in the web. It have got a huge number of registered members (almost 75 million+) and almost 150,000 videos are uploaded to this site everyday. This site gives an wonderful opportunity for the businesses and customers to get connected with each other. Also it can provide valuable backlinks to their business websites which can play a big factor to rank well in search engines especially in Google. It is very…"Tips to Increase Ranking in Youtube"
You were never a good Sales Executive if you haven’t interacted with frustrating clients. Good, sensible and understanding clients can also become irritating. So you simply have to figure out what they need. In fact, what they expect from you is more important than what actually you have promised them. Clients understand that sometimes Projects won’t be driven home on time. But if you feed them wrong deadlines again and again, then you will have…"Why Satisfied Clients Should Be your Primary Focus"
Here’s a unique Facebook advertising campaign: actively turn away fans to make your Brand Page feel exclusive. It may seem entirely counter-productive to block potential Facebook fans from liking your Brand Page, but that’s exactly what Grey Poupon, high-quality mustard merchants, have chosen to do! In order to give their Facebook presence an air of exclusivity, Grey Poupon won’t accept new fans until they’ve passed a “Good Taste” test to see if they cut the…"Can you Cut the Mustard? Grey Poupon turns away Facebook Fans Who Can’t"
Its always nice to have a list of quality blogs available with the do-follow attribute for linking. This way, when you comment at these blogs, you benefit when the search engines crawl your comments. Recently updated, enjoy. PR: 5 Dawud Miracle – dmiracle.com Healthy Webdesign – Helping independent professionals who love what they do develop and build a successful website. PR: 5 SuccessCREEations – successcreeations.com Web Presence Problem Solvers – Creating Success as part of…"Ultimate List of 63 Do-Follow Blogs"
Interviewing is an art form. Beyond crafting smart, engaging interview questions, what can you do to really get a sense of a candidate as a person and future coworker? Try these 4 interview tactics that go outside the ordinary and get inside the candidate’s head. Zip it. Once you’ve asked a question and the candidate has answered, don’t immediately respond or move on the next question. The best answers to interview questions often come…"Four Powerful Interview Tips You’re Not Using"
YouTube is the place where everyone goes to see some trailers, educational videos, humorous videos and many other. Currently there are millions of videos on YouTube but the main thing is that how your video can stand apart from other videos. Some channels like Smosh, GunVsGun are getting huge amount of views on every video they make and now we will tell you how you can get the same but we would not be telling…"How to Make a Viral YouTube Video"
Pure Michigan Campaign Becomes a Visual Storyteller and Curator Chad Wiebesick, the Director of Social Media and Interactive Marketing for the Michigan Economic Development Corporation, has been using Instagram to grow awareness for the Pure Michigan #PureMichigan brand since July of 2012. While they were not an early adopter of Instagram, Pure Michigan has successfully used Instagram to drive awareness, build followers and reach influencers. Background in Tourism The goal of the Pure Michigan (michigan.org)…"Instagram Case Study: Pure Michigan Campaign"
HubSpot has been harnessing the power of images to drive views, engagements, clicks and leads across social media. Images are a key part of success in driving engagements on Facebook, Blog posts, Twitter and Pinterest and are also driving targeted traffic back to HubSpot.com. HubSpot found that images are more successful at driving social engagement and traffic than text or link posts. There are two things that make HubSpot a wonderful example for social media…"Images Case Study: HubSpot Uses Images to Drive Their Social Media"
Avalaunch Media (previously Dream Systems Media) has been in the online space since 2005, and has been creating infographics for the past 5 years (before Infographics were even called Infographics). Avalaunch even has an official “Infographic Launcher” as a part of their team. Avalaunch helps companies harness Infographics from the initial ideation stage all the way through to the promotion. They have experience in launching countless infographics across multiple industries. I met with Andrew Melchior…"Infographics Case Study: Avalaunch Media Drives Results with Infographics"
There are many different ways of structuring your business operations in Switzerland which can help optimize your company’s tax situation. In addition, the specific location may entitle your company to significant tax reduction incentives. On a cantonal and municipal level, as well as for direct federal tax, legal entities, as a rule, having either their registered office or their effective administration in Switzerland, are subject to tax on an unlimited basis. Profit tax is levied…"Doing business in Switzerland"
This month’s discussion is guaranteed to cure your selling blues by reviewing the single most important marketing principle of all… yet, amazingly, one that most VARs neglect almost entirely. This is not a quick shot in the arm, mind you. You can’t apply this principle on Tuesday and expect a huge order on Friday. But it WILL bring you great success. It is a principle that is so well respected in professional marketing circles that…"Marketing & Branding : What’s in a Name Anyway?"
Have you ever used a Fast/Quick Serve restaurant Drive-Thru, ordered something very simple, and only after you have driven away discover that your order was lacking. I am not talking about “you placed a large order for 2-4 people” and “you were shorted” a small order of fries or you received the wrong sandwich. This stuff happens; fortunately or hopefully not very often, (I think!). I am not talking about stuff like that. I am…"Is your Drive-Thru leaking FREE Prime Rib-Eye Steak? Probably!"
We’re all on it, we all hate it and yet we keep going back to it. Yes Facebook. The absolute bane of everybody’s life. The best and worst website going. What do I mean? Stand by for details. I suppose I had better justify what I mean when I say Facebook is worse than heroin. Basically, heroin will mostly mess up your life and maybe the lives of those immediately around you, but Facebook will…"Facebook is Worse than Heroin"
Ever wondered what all the social media hype is all about, but you’re too embarrassed to admit it? Are you the only one of your friends that isn’t on Twitter and you can’t figure out why they’re all wasting their time? Do you end up scratching your head when you hear of some people making money from social media? Let me tell you a secret (ssshhhh – don’t tell anyone) – you’re not the only…"3 Steps To Success : Social Media Strategy for Photographers"
I was checking the other day my old e-mail inbox on Yahoo Mail which I have not opened for ages. It had me reminiscing old memories. Still using the old interface (which I like better than the new AJAX-powered one), I was instantly interested at surfing the nooks and crannies of Yahoo! Mail’s old self and started checking contacts, calendars and mt yahoo mail notepad. Mind you, I’ve been using Google’s Gmail service since my…"Reminiscing Old Memories with Yahoo Mail Notepad"
I’m going to be totally frank with you, b/c well, you’ve lasted this long and this week we’re talking about networking. And well… I have a lot to say. I hate networking. I know, I know. Total heresy. Let me explain… Networking for career success, in the traditional sense, makes my stomach churn. You know the scenario. Business cards, three piece suits, Las Vegas conferences. The norm. Sure, it may work, but it lacks one…"The Truth About Networking For Your Career Success"
Recently, I had a discussion with (my wife) Erin regarding our joint email account. It was really interesting to find out that we organize our email in a completely different way! So that got me thinking a bit about my inbox and how I have figured out how to efficiently manage my email. I thought I would share a few of my own personal tips with you. I typically get 100-200 emails a day, not…"Inbox Woes: Efficient Ways to Manage Email"
Do you ever feel like you’re staring at your computer and you just have no idea what to write about? Do you feel uninspired? Perhaps you have been told about the importance of brainstorming before you go to write. But now you are wondering what does brainstorming mean in writing? What does brainstorming mean in writing Finding the Right Words Try a brainstorming session. Here’s an example of brainstorming in writing and how it works: Turn…"What does Brainstorming Mean in Writing?"
So What is Microsoft’s Yammer all about and is it any good? Here today I would like to help define how yammer works by my experiences with it. My first encounter with Yammer was when our FlatLabs mentor told us to create an account on it to have our own private discussions area, I followed her advice and created an account for Elam team and started inviting them. We never used it again after. I didn’t…"Is Yammer Any Good? – Why I Don’t Use It."
First of all let me give a brief introduction of Gamification and Octalysis. Gamification is defined as the addition of game mechanics to programs, processes and platforms that normally would not use such features. Octalysis is a Gamification framework that employs eight point approach to implement a successful gamification technique. This framework has been developed by Yu-kai Chou who is a Pioneer of gamification. The eight core drivers of the gamification design framework are: Epic…"Modifying Gamification Design Framework Octalysis for India"
Ever wonder what Johannes Gutenberg (the founding father of the Print Media Industry and inventor of the first disruptive media technology) would think about Digital Technologies? The fact is you probably didn’t wonder and possibly never heard of Mr. Johannes Gutenberg from Mainz in southern Germany. Anyway, Johannes invented the Gutenberg Press way back sometime between 1436-1440. His moveable type and printing press enabled print to be produced in large volume. The revolution began. He…"Digital Technology Impact and the Printing Industry Decline"
Gone are those days when you had to spend a great deal of time standing in queues to get the application form, brochure, admission details and in-depth details of the Degree Programs available at the college of your choice. With rapid digitization of marketing in the Education sector, all these hustle-bustle can be avoided. This also provides added advantages like Universities/ Colleges giving you more in-depth and panegyric details of their institutes for comparison of…"Why Digital Marketing in Education is the NEXT BIG THING?"
You see display ads on many websites. Have you ever wondered how advertisers measure if the ad is successful or not? And on what factors will the success of the ad depends? Click through rate(CTR) is a way of measuring the success of a display ad besides the fundamental impressions. So what is CTR? It is the ratio of number of clicks on an ad and the number of impressions expressed as a percentage. What…"3 Rules: How to Get a High Click Through Rate"
High prices and a rigid structure had me looking for GetResponse alternatives right off the bat. I would say that the decision to transfer to GetResponse was a hopeful one – but I was quickly deflated by the box I had painted myself into. Therefore, I needed to investigate the benefits of GetResponse Alternatives and how I would evaluate each side-by-side. The simplest way for me to compare options was to establish the 5 Best…"GetResponse Alternatives"
Every day it seems there are more status updates on Facebook by writers and bloggers that feel like outright bragging. These writers boast about how many words they’ve written or how many blog posts they’ve produced in a given day, over a weekend, or squeezed in between carpooling and CrossFit. That in some instances these writers are even paid for to write must mean they are real writers, right? That somehow they are more real…"You Already Are a Writer"
One of the key ideas for the next fifty years is resilience. It is a growing web meme. Resilience is a term that began life as a way of describing the life cycle of developing and declining eco-cultures. it has since passed into political dialogue. One of the key ideas for creating greater resilience is local fabrication and that’s what we are interested in, in this post. You might think that sounds obscure (local? fabrication?)…"Newly Local Factories"
“If you had to identify, in one word, the reason the human race will never achieve it’s full potential, that word would be ‘meetings.’” – Dave Barry WHAT NEVER TO DO IN A MEETING There’s no getting around it. If you’re doing anything in right in your career, you’ll have to go to a few meetings. You may even have to call a few meetings. You may EVEN have to be the one who runs the show.…"Toxic Meetings (And How to Avoid Them)"
Do you believe in magic? Marketers tend to. They are suckers for miracle cures – and here’s why. We all know our customers are lazy. That’s why the words “quick” and “easy” always increase readership of any headline. Show them how they can do something – lose weight, learn a language – with less effort, and you probably have a winning proposition. You must package it well, though – preferably with an impressive name. So…"Is CRM Marketing Strategy Right For You? A 15-Minute Quiz"
You, you sophisticated thing, are not the kind of person who appreciates being sold to. Or at least, feeling as if you are being sold to, even when common sense tells you that you are. Content marketing, like sincere love notes scattered about, is seduction If at first glance an offer appears irresistible, it doesn’t take you long to figure out if some dude or some thing is not your type. You can spot a bull…"How to Capture the Heart of the Luxury Traveler"
The last time you heard the phrase , “content is king,” was probably yesterday. Maybe someone was contesting the throne. He or she put forth that something else, like “context” or “distribution’ was more worthy of assuming the role of ”king.” Or perhaps someone was saying that “content” was much more of a queen than king. Or he or she was simply reasserting the notion. Whenever a tenet is mostly true, it is vulnerable to…"King Content is Nothing without a Queen"
If you are a destination or a media company in the travel industry, the odds are, part of your future content strategy, will involve working with travel bloggers. As with all marketing efforts, preparation, instinct and good old fashioned relationship building are best apt to lead to beneficial partnerships. Here are my tips for what to do to ensure that good relationships are formed, your brand protected and goals met. Do the right kind of…"6 Tips for Working with Travel Bloggers"
Perhaps the vague idea of starting a blog has been floating around in your consciousness for years. This means that many of us, when we do start a blog, we jump in impulsively. For those of you who find yourself amongst the impulsive bunch, I am going to give you tips about how to start a blog the right way. I speak from experience. Five years ago I started my first personal blog. Much like…"How to Quickly Start a Blog without Regrets"
Any company or person thinking about starting or re-starting a small business blog, would be silly not to ask themselves the question: Does the world really need another blog? For many reasons, my answer, particularly for almost all those in travel and lifestyle businesses, is still a resounding, “yes!” Often filled with lofty goals, the big picture of “blogging” can be pretty overwhelming. I suggest that you look at starting a personal or small business…"5 Reasons to Start a Blog"
Does your business spend a huge chunk of its marketing budget on social media? Is your business spending numerous man-hours on Facebook or Twitter, trying to attract new customers? You are not alone. Giving you company are your competitors. The customers you target are just as likely to be targeted by them. The Smarter Way to Quality Clients Enter LinkedIn. Contrast it with Facebook and Twitter. While the latter are primarily ‘personal’ social relationships oriented,…"10 Steps to More Profit at Zero Cost – The LinkedIn Profile Makeover for Business"
Customer touchpoints are changing, with social media leading the race. Small businesses have the most to gain from this shift – if they only know how. There is enough content (tips, tricks, strategies, plans…) online, and offline, about social media and how to use it to make your business an overnight success. And yet, very few businesses seem to get it right. Let me adopt the skeptic’s view here: How important is social media really?…"How to Exploit Facebook for Resounding Marketing Success"
Starting a new business can be a daunting task with many pitfalls along the way. Many new businesses fail within their first year of trading, while others struggle for 2 to 3 years before either giving up or breaking even. It’s certainly not for the faint of heart. Starting a business can be one of the most rewarding endeavors you can undertake but to be successful in business it’s extremely important that you plan out…"Best Advice for Writing a Successful Business Plan"
I hated studying grammar when I was in school. At that time, of course I had no idea of the reasons for studying English, since I already spoke it. But unfortunately for me, I went to a school where we had teachers who knew the value of learning English. The irony, of course, is that I would grow up to become a writer and teacher—someone who is fascinated by grammatical knowledge and inflicts it on…"The Importance of Grammar as a Writer"
Growing up, writing came naturally to me, and I was very fortunate to go to a high school that offered excellent writing instruction. We wrote a lot, studied grammar, and had to take an expository writing class that culminated in a long, college-style research essay. With this background and preparation, I entered college certain that I was well prepared for college-level coursework. My freshman fall, I enrolled in my school’s mandatory (and infamous) first-year expository…"How To Write College Research Paper That will Impress"
The other day I wandered into the vending room at work, eager to satiate my hankering for M&Ms. I paused in front of the vending machine, dollar in hand, ready to buy my M&Ms for $0.75 when what should I see reflected in the glass of the vending machine? A small cardboard box with candy in it. Upon closer inspection, there was a sign attached to the cardboard box reading “Support the [insert random high…"No, I Won’t Overpay For Candy To Support Your Daughter’s Soccer Team"
I’ve always wondered this. Let’s say I had ten billion dollars. It doesn’t really have to be 10 billion dollars; it could be 1 billion dollars or 30 billion dollars The point being, it’s more money than I could ever imagine spending. What would I do? Of course, the easy answer is I’d give it all to charity, like the Gates’ or Buffets. But that’s way too cliche. I think the last thing the world…"What Would You Do With Ten Billion Dollars?"
Many times you find that entrepreneurs come up with these awful ideas that they think are going to become the “next big thing”. There are even amazing ideas that are brought down with the worst of presentations and awful valuation of their company. But those one percent of ideas that get an offer – it wasn’t through a good product alone. No, it’s a combination of everything that makes for a good investment: a solid…"11 Business Startup Strategies for Entrepreneurs"
Creating a business blog can sometimes be seen as a daunting task for many, but it can be simple and easy when you know how to get it done. If you’re an entrepreneur or a business owner that want to stand out from the crowd and build credibility, it is highly recommended that you create a business blog for yourself to promote your products and services, and provide value to your prospects. Blogging is considered…"Beginners Guide in Creating a WordPress Business Blog"
“The bottom line is that I like my first drafts to be blind, unconscious, messy efforts; that’s what gets me the best material.” — Jen Eggan Today I’d like to discuss the idea of a “one hour” draft. I’ve been experimenting with different approaches to writing over the last year, looking for the best way to maximize productivity and reduce burn out. And what I’ve found is: writing in short, one hour bursts, is the…"The One Hour Draft"
Small business owners generally fall into the category of single-minded people. They’ve chosen a path, honed their craft and put their heart and soul into making a living relying on nothing but their own two hands. That’s probably the reason why many small business owners and entrepreneurs approach advertising with a bit of insecurity, even fear, which comes from a lack of understanding of how it all works. After all, marketing is loaded with big…"Five Steps to Building a Successful Brand"
There was a time when people were hesitant about online shopping. They didn’t trust online payment methods or didn’t trust that the product they bought would actually get to them or not get lost in the mail. Thanks to sites like eBay, Amazon and Etsy people nowadays are more comfortable shopping online than ever. These big brands built trust and eased people into online shopping. The challenge isn’t convincing people to purchase online – but…"How To Maximize Your Sales Online"
Essay writing sites are truly very helpful to students. They can also help in getting assignments done that are not only of very good quality but also meet the deadline. However like all service providers there are some essay writing sites that can give a bad experience to the student. These are some tips that one can follow to avoid getting cheated by an essay writing service. First of all the student must ensure that…"Top Ten Tips to Avoid Getting Cheated By an Essay Writing Service"
The first step in utilizing guerilla marketing strategies for your business understands what they are and why they are effective. A guerilla marketing strategy is one that combines a unique perspective and low-cost to produce and unconventional marketing method. As a result of the new and “out of the box thinking” your business receives maximum results. This way of marketing is perfect for smaller businesses who desire to reach a larger audience without having to…"Guerilla Marketing Strategies That Work"
Okay. So money doesn’t really grow on trees. Unless you plant your own Mighty Money Tree, that is! Imagine that only a few moments ago you planted a young sapling in your back yard. You gave it just enough water to ensure a good start. Not too much, not too little. You even propped it up with a stake. You’ll continue to nurture it, feed it, water it. And with each passing year, your tender…"How to Grow Your Very Own Money Tree"
Are you currently only busy promoting affiliate products? Have you ever thought of having your very own product for others to promote for you instead? If not, you should! Otherwise, you’re literally leaving leaving money on the table. No doubt affiliate marketing is a profitable business model and one you should get involved in but…only as a secondary source of income. Just take a look at those top marketers. Their main profit generators, the ones…"7 Reasons Why You Should Create Information Products"
C.B. “Sully” Sullenberger is a hero. He is the incredibly seasoned pilot who emergency-landed US Airways Flight 1549 in the Hudson River, after a flock of birds blew out both engines immediately after takeoff. This is what Sully’s office looks like. These are his instruments. Lots of shiny dials & buttons. Consoles have lots of shiny knobs & dials. Don’t get lost in them. Sully uses his instruments all the time, but they are especially…"Fly Like Sully: 3 Rules to Becoming Data-Driven"
Business growth strategies aren’t something most of us focus on early in creating our businesses. We’re busy creating our products and services and making sure our community is thriving as well as just trying to get through another day of challenges. But, consider this, if Oprah called would you be ready for sudden growth? We’ve all heard about the “Oprah effect” and how it’s changed businesses overnight from small operations to ordering systems crashing all because…"4 Simple Business Growth Strategies"
So you finally decided your business needed a Twitter account and you’ve worked hard to get the following that you want. While you are content, you still want more followers but you start to see a phenomenon. Your list of followers is slowing decreasing rather than increasing. Why is this happening? It could be that while your tweets are on the ball and perfect, there may be other issues that are causing you to lose…"Issues to Steer Clear of When Using Twitter"
“I know half of my advertising budget is wasted,” John Wanamaker famously said; “I just don’t know which half.” Measuring and optimizing the content marketing ROI (and more generally the ROI of all marketing initiatives) is the holy grail of marketing. Even today it’s not always easy or even possible. Nevertheless, calculating (or at least estimating) and optimizing the ROI of digital marketing initiatives like content marketing is now possible and feasible for most businesses. All you need is a well-designed…"How to Measure & Optimize Your Content Marketing ROI"
Social media marketing can be extremely effective in B2C and B2B marketing, but only if your social media strategy takes into account the latest social media trends. In this article, I’ll tell you about the latest trends in social media strategy and what you need to know about each of the major social media sites that businesses in Dubai UAE should use for B2C and B2B marketing. This will help you decide which social media sites your…"Social Media Strategy Trends for B2B Marketing in Dubai UAE"
“Content marketing” has become the hottest buzzword in marketing. Millions of organizations in the US and the UK are using content marketing to increase their profitability, thrive in times of prosperity, and survive in times of instability and recession. That includes mega-brands like Coca-Cola, Red Bull, and PG&E, as well as local small businesses, and everything in between. But a lot of confusion still exists around what exactly content marketing is and is not. This article will answer…"What Is Content Marketing?"
Do you hold webinars, seminars, and online workshops? If you use teaching as part of your content marketing strategy, consider embracing the power of case studies. What Are Case Studies? Case studies are reports or papers that present a problem and then demonstrate (using facts, research, and interviews) how that particular problem was solved. For example, a pet blogger might create a case study on how to train an old dog to do new tricks.…"Using Case Studies to Grow Your Business"
Are you confused about using social media and just don’t know where to start your marketing efforts? Are your current efforts just not paying off as well as you think they should? Maybe it’s time to get back to basics with your marketing efforts and find your Marketing Sweet Spot. I know, I know… anything that says “back to basics” reads “spend more time on” and you’ve already got your hands full. I can guarantee…"Where’s Your Marketing Sweet Spot?"
Email marketing is not just for affiliates and product-based business people. Service businesses, whether online or offline, can benefit from a strong email marketing presence just as much as any marketing guru can. From keeping in touch with clients to marketing special offers and discounted rates, email marketing can be a major work draw for service businesses. These six tips will help your business develop and implement a scalable and effective email marketing strategy. Sometimes…"Six Email Marketing Tips for Service Businesses"
Here’s a question for you… Are you really a copywriter? Now, this isn’t some existential, navel-gazing question. No, instead my intent in asking is related strictly to clarifying the definition of the word… …a definition which has become tangled up in the whole “web-content-writing-inbound-marketing-social-media-manager” thing that’s trendy and hot right now in the world of business writers. Before getting into this any further, let me provide some back story for you – if only to…"Here’s Why You May Not Be A Copywriter After All…"
Okay, last time we talked about a principle tenet of copywriting: your job isn’t to make someone do something…you job is to make them WANT to do it. I also promised you I’d tell you how. So here’s a secret: People don’t make rational decisions; they make emotional decisions and rationalize them. That’s not meant critically…its a simple truth (and I admit I’m right in there with everyone else). For the vast majority of decisions,…"Persuasion 101 – Part II: The Anatomy of a Decision"
The biggest challenge of freelancing is always getting the business to come in. Hopefully, if you’ve read “No” Proof, you have a system in place to capture warm leads and start building a relationship that will start bringing in work. An email list will be an invaluable resource for you in growing your business. But don’t neglect a source of income that many writers too often do: your past clients. Hopefully, you keep in touch…"The “Back to Basics” Approach in Freelancing"
Today there are many people who make money selling ebooks. If you ever wondered how to do so for yourself, here are some ideas about the ebooks industry and how to sell ebooks. In this post, we will answer some frequently asked questions in terms of making money selling ebooks. What is eBook Marketing? Selling eBooks online which help target customers radically improve their life in one or many ways is called eBook Marketing. It…"How To Make Money By Selling Ebooks, Reports And Guides"
Does your website have a landing page designed to capture emails? If the reader isn’t quite ready to book when she lands on your site, how will you follow up to book the deal? Well, with a targeted email marketing campaign sent straight to her inbox, of course. After all, email has the highest ROI of any direct marketing channel. That’s right. Email marketing has the highest ROI of all direct marketing channels. In 2011,…"6 Sneaky Words That Are Killing Your Landing Page Conversions"
About four years ago, KitchenAid found itself navigating a marketer’s worst nightmare. In case you haven’t heard, the @KitchenAidUSA Twitter account posted this tweet during the 2012 presidential debate: ”Obamas gma even knew it was going to b bad! ‘She died 3 days b4 he became president.” It was the tweet heard around the world, and suddenly a brand synonymous with baking sweet treats was swept up in the middle of a devastating political faux…"Are Personal Twitter Accounts Fair Game for Choosing a Social Media Manager?"
Ready to boost your bed and breakfast social media marketing efforts with a blog? Or can’t find enough ideas to keep your blog updated? Here are 10 ideas for blog posts to boost your bed and breakfast’s web traffic and bookings. 1. “How to…” Teach your readers how to travel better. They’ll thank you for making their trips that much easier. Some examples of good how-to pieces include how to make a room feel like home,…"10 Surefire Blog Post Ideas for Bed & Breakfast Inns"
Your B2B content provokes two basic questions in every B2B buyer: Do I want more? Is this worth more of my time? Your company knows your industry well and produces useful content, so they answer ‘yes’—they do want more from you. You want to keep them happy so you churn out content in bulk, but your ideas are drying up. You have answered their biggest questions. You have helped them solve problems. You have shown…"Rewrite to Repurpose: How To Get the Most Out of Your Content without Boring Buyers"
There was time, not long ago, when all of the biggest power players in Boston knew Frankie and Tony. They were legends in the Boston business world, even though they were not technically in the “business world”. They sold to more business people than most b2bs ever dream of. While there are many excellent reasons to build your brand story—buyer loyalty, connection, and a top spot in the customer’s memory–they understood the best one–a good…"How to Create a Brand Story Your Buyers Will Brag For You"
If you’re in the marketing industry, you already know your brand needs a social media presence. And you probably already know being active on social media and getting results through social media are two very different things. Let’s look at this familiar scenario: You spend hours working on a blog post to engage your customers, or maybe you think up a tweet that’s too clever not to share. Full of excitement, you send your message…"One Simple Trick to Increase Social Media Engagement in Marketing"
With programs like HootSuite and TweetDeck, it’s easy to schedule a week’s worth of tweets on Monday morning and walk away. And for many tourism and hotel brands, the ability to pre-schedule tweets is the only way your marketing department can maintain a ubiquitous social media presence. But in the middle of a tragedy, your pre-scheduled tweets are a recipe for marketing failure. Last year, as the northeastern states braced themselves against Hurricane Sandy, we…"Scheduled Tweets and Poor Timing: A Recipe for Marketing Failure"
What makes writing powerful? Is it big words? Complex sentences? Short, pithy declarations? No. Power in writing is the same as power in life. When you have it, you can get people to do what you want. When you write content, you want your reader to follow your lead down the page and into your pipeline. You want them to trust you and your business. You want them to engage. 1. Get Their Attention—By Standing…"4 Powerful Writing Techniques for Engaging Content"
Many people ask the question, can you really get paid to tweet? The answer is yes, but the one secret to doing so is becoming active on Twitter and amassing a following. Once you do this, there are many ways to monetize your Twitter profile. Twitter is more than a cool way to stay in touch with your friends and family; it also offers you many opportunities to make money on the side. You just…"Can You Really Get Paid to Tweet? The answer is YES"
People often ask the difference between writing for b2b and b2c. They share the same endgame and goal, but the style in which this is achieved is completely different. Great copywriting often appeals to one or the other, it isn’t until you analyse the content carefully that you realise who it is for, in brilliant copywriting, you can’t tell. When writing for clients, the most important part is their client base, their customers and the…"What is the Difference Between b2b and b2c Content?"
This week I have the pleasure of producing an invitation email to send to some of the countries most powerful people. Chief execs, directors, heads of IT etc. This has to be, the toughest crowd to date. Their time is precious, with many emails being viewed on their iphone or simply by their secretary without getting any further. The content needs to be direct and to the point as they can sense waffle and sales…"Best Tips on Writing Effective Emails to CEO’s & Directors"
Picture this: your business has an amazing product, which solves an actual problem but you don’t have an active online voice? You probably heard this one a couple of times, whether it’s someone in a suit or from a startup. And of course, it sounds silly and it takes so danged long to build up a fan base. Meanwhile, I’ve got a couple of fast ways you can improve your online presence immediately whether you…"The Science Rockstars School of Tweeting With Persuasion"
Do you feel that you are getting the sales you want? When you are running your online business, you need to know about the most recent developments in the fields of consumer behavior. And how to change customer behavior in order to get more people through the door. That means optimizing your shopping cart. Detailed product pages with persuasive imagery. Web design that keeps visitors clicking on where you want them to click. Web design…"How to Change the Behavior of Your Customers (and 2 Cases)"
You already know the easiest way to get faster MARKET traction is to put triggers in the path of motivated people… …and keeping things simple to do because people are stressed for time and money. You kept things simple in your product design, but how can you motivate people? All this to change consumer behaviour. How can you get someone moving towards that buy-me button when you feel like you have done all that you…"How to Get Customers to Buy From You (This is the Secret to Building Products People Love)"
Yes, that IS a serious statement. Last week I revealed how “Hot Triggers” can move people into action. (If you didn’t read my post about “The right way to start with your redesign,” the secret is: “The easiest way to move people into action is by placing hot triggers in the path of motivated people.”) I then started checking the websites of dutch startups and then I noticed something strange: They assume too much about…"The Perfect Product is a Simple one"
Imagine with me for a second…you just arrived at work while being stuck in traffic or stood the whole time in a crowded train. You even tweeted about that one annoying guy that stepped on your shoe and didn’t apologize. Pretend further that you just got some coffee and flipped open your laptop. You still feel annoyed about what happened, while logging into Facebook. You waste no time and update your status. Sounds familiar? Well,…"About Behavior Design: The Right Way to Start With Your Redesign in 2016"
A couple of months ago I pre-ordered a pair of the Air Jordan Retro 4 Fire Red. I already was excited, since this would be my first pair of Jordans. I got them in and it turns out that they are half a size too big, so I immediately checked the shop’s return policy and to my surprise it turns out that I had to pay for the return shipping. Since I felt a bit…"Rethinking Your Shipping Policy? Here’s How to Take Care of Customer Regret"
The question of the day is: how can you as a E-tailer make a huge difference by tweaking one thing? First of all, be transparent. Some research suggests that all you have to do is be nice to your competitors. That sounds awkward! How do I do that? How to Design for Trust: Show Prices, Less Effort Malerie Grifts and Jeraldo Häubs from the University of Alberta had students searching for 8 book titles across…"Overcoming Ecommerce Pain Points: Why Using Your Competitors Prices Builds Trust"
Last monday I watched a clip of Rand Fishkin at SEOmoz, where he was doing his Best SEO Practices. In case you missed it, here it is: Let me put this into perspective. Your website needs to trigger certain behavior by it’s design. This way people keep coming back for your content, if it’s content they’ll love. Each page of your website needs to have a single goal. This is one of the reasons that…"A Simple 3-Step Plan to Article Acceleration (And get 150% Free Traffic)"
Not an “easy” button…but pretty darn close. When you use YouTube for business, you need simple tools to help people subscribe to your channel. This YouTube subscribers button, custom made and free right now, will do the trick! Who other than a video marketing expert would think to custom design a YouTube subscribe button that his members can use to build their business online? In the crowded field of online marketing, it’s hard to find…"How to Get More Subscribers using Exclusive Youtube Subscribers Button"
Pinterest marketing. It’s something that’s on the minds of entrepreneurs as they wonder if this new social media site is a good way of marketing an online business. Or, is it just a huge waste of time? That’s exactly the topic covered in this new business book just released on Amazon: Pinterest Mania, Fools Gold or Golden Opportunity? How to use Pinterest Marketing in your Business While others are rushing to pin and puff their…"Pinterest Marketing: Just Fool’s Gold for Marketing or is there Real Opportunity?"
People are tired of marketing. It’s a sad fact.We are tired of invasive and intrusive advertising for products that simply don’t offer what we’re looking for. Fortunately–or perhaps in some cases, unfortunately– the advances in technology have made it possible for us to sidestep the marketing that we find troubling and invasive. Most of us today have a DVR. We can skip television commercials. We can thumb our way past the advertising in the newspaper.…"Why Content Marketing Should be the Biggest Part of Your Marketing Strategy"
Technology is a wonderful thing. The internet has placed a world of information at our fingertips and changed the face of advertising forever. In the case of advertising however, there are some downfalls to the ways that we can use this technology. We have the means to fast forward past television ads, block internet ads, and skip over video ads, making the task of getting the word out about your product or service more difficult…"Why Good Content Is Key Factor for a Successful Website"
Did you know that most of your Fans will never return to your Facebook Page once they have visited and “Liked” something? In fact…up to 98% of your visitors will never return again! If you’re a business owner and you are confused about social media and what the real ROI is for your business efforts, that statistic alone may cause you to think that all this social media stuff is just a bunch of online hype. And…"Facebook Pages: Are they worth your business time and money?"
If you are an entrepreneur looking to increase your visibility and generate interest, then online video should be a tool in your repertoire. Why? The human brain is wired for the audio-visual experience and one of the best ways to tap into the consumer neural network is through video marketing. According to a April 2014 study by comScore, more than 187 million Americans watched 46.6 billion online videos last month, while video ad views totaled 28.7…"3 Ways to Drive ROI Using Video Marketing"
For many an entrepreneur, their biggest digital marketing challenge is gathering an audience and then putting “social” in social media and ultimately having success in social media marketing. Facebook, Pinterest and sites like Twitter and LinkedIn typically fall to the bottom of the marketing funnel when business owners do not see how these tools are able to create bottom line profit. So, how does an entrepreneur launch and grow an interested and engaged audience that…"13 Ways to Ignite a Social Media Following"
For many small business owners and startup organizations the thought of using social media for marketing creates fear, bewilderment and trepidation. After all, you not only have to learn how to use the technology, but many entrepreneurs start wondering what in the world to say. Do we sell? Is it just a place where we talk about ourselves with no upside? In other words, if we are just tweeting and posting on Facebook, how does…"The Facebook Conundrum: How to Alleviate your Fear of Using Social Networks"
Do you know what the most valuable asset in your business will be in the next five years? Your email marketing list! Yes, I know it may be difficult to believe right now, but imagine if you were a baker who acquired tons of clients throughout the years and, all of a sudden, something called the Atkins anti-carbohydrate craze comes along? Sure you could come up with an alternative carb-free product, but how could you quickly get…"Catch Me If You Can: 9 Ways to Build Your Email Marketing List"
Think employee benefits, and what immediately leaps to mind are the pricey extras, like 401k plans and health care. But there are many low cost, high impact ways to make your employees glad to have you for a boss. These can range from an office lunch ordered in on the last Monday of the month to free movie passes. Get Personal The first thing to do when thinking of employee benefits is to think personally.…"How To Choose The Best Employee Benefits"
This post is about how first time entrepreneurs or managers just need to apply common sense to the way of doing business. To learn how to manage customers, you don’t need to attend seminars on topics like winning and retaining your customer, customer loyalty, how to run business effectively, being a CEO and not a manager, etc. When you sit in these seminars and listen to some speakers, you will often feel, “Oh heck ya, I…"Customers – It’s All About Wooing and Romancing Them"
This post started as part of my post from yesterday which was about practical Google Reader tips. I went off on a tangent about the evolution of how we consume digital media, and after feedback from my friend Titjof I decided to expand on that and include some guesses about where we’re headed. Welcome aboard! Google Reader: Collecting lots of cool reading material I’m in love with information. I constantly find myself exploring and getting…"From Search To Collect To Curate And Beyond (Digital Media)"
Tribal Leadership is a book about how to build world-class culture in an organization. It describes five developmental stages for individuals and organizations, and correlates these stages with worldviews, or general outlook on life. The three higher stages of this model happen to be exemplified in my latest blog post on “the new fluid world”, which I found to be an interesting… coincidence. (Or parallell, rather.) I got this book recommendation from my friend Davie…"Tribal Leadership And Its Connection To The Fluid Agents"
By now everyone has felt it. How everything changes so fast, how we get bombarded by new information, new inputs from every direction, and how this new world somehow expects us to keep up with it spinning faster and faster. In the last couple of years I, for one, have experienced in my surroundings an incredible upswing of entrepreneurial spirit, of the ideals of creativity, individual expression, going out and making a dent in the…"The New Fluid World And Its New Lifestyle / Workstyle"
If you saw the title above and hoped to learn how to get to Inbox Zero with your email, there’s a recommendation waiting for you in the end of the post! What I’m instead intending to do here is share with you how I cut a massive cognitive load from the back of my mind and created a more manageable Google Reader experience for myself. Hope it sounds interesting! From 461 feeds to 115 Screenshot…"Digital Feng Shui – Input Downsizing For The Knowledge Addict"
To be authentic means letting your true voice be heard. By definition it entails going out on a limb, exposing yourself as vulnerable, so it can be a scary thing. For your inspiration, here’s four examples of entrepreneurs who demonstrate authenticity in an impactful way. The authentic context First, for a quick background and to set the context, let’s take a look at two instances of digital media of today: Podcasts and “Best of Quora”.…"Authenticity And Entrepreneurship"
Here are the five strategic areas for business development, crucial to the sales and marketing of your business, that you should begin investigating and implementing today to move towards market domination or even modest growth/survival. If your overall strategy lacks a thorough comprehension of these business components, you could be leaving lots of money on the table – and even head towards unforeseen challenges that could prove unsurmountable down the road. I’m including not only…"The Fastest Way to Improve Your Sales and Marketing"
Buffer is a service that lets you feed interesting links into a central hub, and then it drip-feeds those links into your twitter, facebook and linkedin accounts at a regular interval. In other words, it automates your web presence in a simple way. I started using Buffer about a month ago. This is what happened to my Klout score. Go figure. And see my simple instructions below the screenshot to learn how to get the…"Haven’t Tried Buffer Yet? This Is Why You Should."
Hey there! Today, I would like to share some interesting articles and sites with you all… though not necessarily new, the links below are all good reads and tools for us entrepreneurs. As I wrote in this post, I have a tumblr blog that’s dedicated to just share fun and fascinating “stuff” that I come across on the web. Once a week I will pick a number of favorites from my link archive there –…"Linkage Lookback – Eight Greats From October 2010"
When you want to share “cool stuff”, do you use anything else than facebook/twitter? Do you also keep a proper blog? What about something in between status updates and long, thought out posts? That’s where microblogging and tumblr enters the picture – at least for me. I also like to search for cool tumblr posts as well as share it. The first tumblog I started – once I got that one up and running in…"Sharing Cool Stuff On Tumblr: What, Why And How I do It"
Massive kudos to Fredric Leskog for an awesome mindjog to help me come up with topics for the rest of #blogg100! The following ideas can help you, too, to not feel overwhelmed after committing to blogging regularly. They certainly helped me! I commented on Facebook on this blog post from Wolber World (in Swedish) where Fredrik lays out a list of 12 seriously useful time management and organization tips for bloggers. Since he is a…"How To Plan 85 Blog Posts In Advance"
When blogging, we can get caught up in creating lots of engaging content and not doing enough promotion. Here are lots of great tips from two sources on how to make great content land with your audience in a great way. One entrepreneurial trait is the love towards the act of creating stuff. After all, it’s an intoxicating feeling to let your creativity pour and put something out into the world that wasn’t there before.…"Promoting Your Best Content"
On November 24, 2009, James Hoffman, a World Barista Champion, coffee blogger, and owner of Square Mile Coffee Roasters pondered about the future of foursquare , a location based application where people check into their favorite places, in a blog post: Coffee shops seemed pretty quick to embrace twitter, and it will be interesting to see if that experience has soured social media for them, or if they’ll embrace foursquare too. Last week, I met…"Foursquare Says, “Click Here To Make Him Or Her Your Friend”"
As the saying goes, “it’s not what you know, but who you know” that matters, and nowadays this isn’t always enough to secure a job. Many unemployed and underemployed are spending more time at their favorite coffee shop, continuing their affair with coffee—job hunting, networking online, and updating their resume. Plugged in, and sometimes plugged into headphones as well, many (not all) people close off to their fellow coffee drinkers who may be on the…"Sometimes, It’s Not Who You Know, But Who You’ve Yet To Meet"
Facebook is the world’s largest and most popular social network. As of January 2015, there were about 1.36 billion monthly users of Facebook, according to statista.com It can be difficult to capture the essence of your product, service or brand in a simple social media post. However, doing so is necessary in today’s socially crazed world. Why? Because consumers demand originality, transparency and creativity in every post. It’s no secret that content is what drives the…"Get Creative with Your Facebook Content"
Nothing is more exhausting than the task that is never started. Maybe you’ve longed to start a blog but just the idea of writing articles for the blog – and being consistent – scares you? You’re not alone; I was there too and so were many others! I’m going to tell you my own story in an upcoming post. Meanwhile, I’ve come up with some ‘tricks’ I use on myself. The upshot of all of…"9 Killer Tips to Kick-Start a Great Blog"
So what exactly is killer content marketing? The new book from Joe Pulizzi titled, “Epic Content Marketing“, weaves a great story on the topic, and can help you create a winning content marketing strategy. Many companies are totally revitalizing their brands through unleashing killer content marketing strategies, but like a professional athlete, if you want to develop that killer content instinct and intuition you need to train, implement, and measure your result’s. Content curation is…"Getting More Out Of Your Content Marketing Strategy"
A ten-year-old flips off the TV and comments on the commercial that’s just played for a cereal marketed to kids. “It’s all a scam,” she says. “They’re just trying to get you to buy their product.” She then proceeds to ask her mother whether the cereal is nutritious. Maybe later in the day she’ll search for it online and compare its nutritional value to a product found in her family’s pantry. She’s a far cry…"Content Marketing in a Post Gen X World"
Being a modern copywriter is a very fun job. You get to work on a variety of different projects and writer for a variety of different mediums. One day you may write website copy for a school, and the next day you may be writing a newspaper advertisement for a pet store. Because of the constant changes in content and style, acquiring knowledge in by learning the art of copywriting requires a great deal of…"Write In Their Voice: Business Intelligence For The Modern Copywriter"
If you have a hobby or profession that you want to share with other likeminded individuals, but you are not sure exactly sure how, why not start your very own blog? Blogging is usually free, or very cheap, and it takes just a few minutes to get yours up and running on the internet. If you like the idea of having your own blog, check out this article for some cool tips on how to…"Do You Think It’s Time To Blog?"
Here are 6 reasons why a Case Study can improve your SEO position. 1. ‘Case Study’ is a powerful phrase that smacks of research and careful composition. When you consider that Google’s job is to find quality content on the web to place in front of searchers, a document with Case Study in the (H1) Heading and also in the Title tag is going to flag to search engines that this is content worth prioritising. 2.…"Case Study for SEO: Improve your Google position with a Case Study"
Blogging has really taken off in the recent past and every other internet user is considering the possibility of launching a blog for sharing their perspective in the near future. The possibility of making handsome money by launching a blogging site is the major impetus behind this popularity of becoming a blogger. However, bloggers must remember that they need to follow some cardinal rules if they wish to become successful in this field and stand…"6 Cardinal Rules That Can Help Professional Bloggers To Become Better"
Blogging- it sounds easy enough, right? Then why do so many people eventually give up? In 2009, this New York Times article cited data suggesting that 95% of bloggers give up. There are many blogs out there today just sitting there… waiting for their owners to come back and update them. Sad little pieces of cyberspace with no one to read them or nurture them, these blogs sit for years, left unfulfilled. So why does this happen? Most bloggers start…"Content Marketing: Why Many Bloggers Give Up"
What is the biggest struggle you have when you start writing? Mine is to figure out where to start and where to finish. When I first started my MBA my first coursework, took me over 2 weeks to complete. Why, because each time I would start writing in a direction, only to realise a little later I was rambling. That is when I came across my golden rule for writing. Well it’s pretty simple, never…"Choice Of Words Marks A Content Structure"
Any company who is on Facebook has one major goal and that is to get more likes for their business and this can be difficult to do. It is not easy to put your company out there and hope that some of the millions of Facebook users to like it. It is almost like being in school again, you want to be one of the popular kids but you are not sure how to go…"Three Easy Ways to Get More Likes on Facebook"
There’s no denying that blogging has come a long way over the years. What just a few short years ago was seen as a tool for personal electronic diary keeping is now a powerful marketing tool. In the late 90s to around 2001 or so, people who called themselves diarists or journalists would keep account of their day, their feelings or the happenings around them in an online journal called a “blog”. Blog usage spread…"Content Marketing with Your Blogposts: Why Should People Care What You Write?"
Email marketing should form an essential part of your marketing campaign. Your existing customers will sign up to your newsletter and it’s your job to keep them interested. On the other hand, you might also be using email marketing to encourage people to check out your site. There’s a long running myth about how you should always ensure you send your emails at a certain time of day to increase the chances of them being…"Email Marketing And Time; Why This Is Nonsense"
Marketing is no longer a world of researching and begging customers for feedback. The Internet has introduced a wonderful new method of customer feedback where consumers can comment anonymously on product. The danger of information swapping between companies has declined and marketing companies are forced to keep up. Many marketers are learning how to use web chat apps for marketing simply to keep up with consumers. Social Media is Stepping Aside Marketers are turning to…"How To Use Web Chat Apps For Marketing And Why Smart Marketers Do This"
You’re a rock star community manager, and business is booming because of your awesome efforts to take full advantage of all social media has to offer. The time is now to fully capitalize on that success, and all your content and conversations are working toward the same goals – to promote your brand and cultivate customer loyalty. Failing to get your message across, however, can sabotage everything. The way you write and how you choose…"Get The Message Across-Writing Tips For Rock Star Community Managers"
If you are a writer you may find it difficult to keep yourself within the one hundred and forty characters that are allowed on Twitter. But if you embrace this structure, it can actually make you a better writer for many reasons. Writing today is more than just watching punctuation and grammar along with spelling issues. On Twitter you have to use shortcuts in order to make any type of statement and you are not…"Use Twitter to Improve Your Writing Skills"
We’ve all heard about the advantages of Facebook, Twitter, and even Vine. These are all popular social media websites that allow you to reach out to the audience of millions that exists on the world wide web. Doing so can benefit your personal blog or professional website in many ways. In addition, entrepreneurs and the owners of small businesses can use these social media websites to get in touch with their potential or present customer…"Tumblr: The Hidden Gem Of Social Media"
Are you struggling to get traffic to your business website or are you simply looking for new ways to draw in more visitors than what you currently have? Either way, using SEO in your YouTube marketing strategy can help. When you combine this very popular video sharing site with great search engine optimization, it can draw large amounts of traffic to your company’s site. Including videos in your marketing strategy is just plain smart. Imagine…"Using SEO in YouTube Marketing"
Does your video marketing campaign need an overhaul? Even the most skilled video marketer needs a refresher course in revisiting the fundamentals of video marketing. Practice making eye contact with the camera to connect with your audience. Tackle problems that your target audience needs to solve and energize yourself before creating videos to strike an emotional chord with viewers. Create at least one video daily to become comfortable in front of the camera and release…"4 Tips To Add Sizzle To Your Video Marketing Campaign"
Whether you’ve been teaching for many years or are currently looking for a teaching job, you could probably make use of free resume templates if you are a teacher. A resume is important if you want to get a good job, and you never know when you’re going to need a free resume template. It’s not just for academics. A good example music teacher resume can help a guitar, piano, or drum teacher ensure that…"How to Make Free Resume Templates for Teachers"
Federal Government Employment Facts The largest employer in the United States is the Federal Government The Federal Government employs approximately 2.8 million personnel and federal jobs can be obtained in over 200 countries. The Office of Personnel Management, which is the hiring authority for the Federal Government, announced that due to attrition (baby boomers retiring) up to 50% of the current federal workforce is projected to retire over the next five to seven years. If…"Federal Government Employment Facts"
Countless candidates pick a resume design either from the net or from one of their friends to construct their resume. The outline therefore dictates what is written in a resume. As a consequence crucially significant information is lost. A resume must tell a company what they precisely want to know. Many a resume fails to realize this goal. Where resumes do not meet an employer’s expectations, they are not read. The final format of an…"Writing Winning Engineering Resumes"
The Experiment: What Causes Popularity Consider an experiment where 100 people, each in their own cubicle, are asked to rank three different types of chocolate bars based on their taste. Imagine that 54 people prefer chocolate bar A, 38 people prefer chocolate bar B, and only 8 people prefer chocolate bar C. Given these results most people would be happy to assert that chocolate bar A is the best tasting chocolate bar– I know I would. Now consider…"What Causes Popularity? Why Luck May Be More Important than You Think"
I’ve been posting about focus and systems a lot lately, but I thought I’d use today to get back to the basics. Many of my readers probably don’t need this: Those of you who are proficient systematizers and who are already looking for new ways to improve your focus. But for anyone who’s lost in piles of projects and tasks, without a clear picture of what you are supposed to be doing right now, this…"One thing at a time (a.k.a. Focus 101)"
Some writers have a hard time coming up with ideas while others seem to get so many ideas that they can barely keep up with it. I’m one of those who gets (I don’t want to say too many) a boatload of ideas. They used to seem to come from nowhere, but now I see that my every day life inspires these ideas for me. Plus, my hubby comes up with a new story idea…"How to Get Ideas for Your Writing"
Freelance writing is not something to be taken lightly. This is a serious business. Unfortunately, when most people think about freelance writing they daydream about working in their pajamas, vacationing, being home for their kids, creating their own schedules, and doing what they love. The good news is that all of these daydreams are possible, although most freelancers don’t vacation much as they are mostly workaholics…or is that just me? The point is I rarely…"Do You Really Have What it Takes to Become a Freelance Writer?"
My Must-Have Writing Tools and Resources There are some things I simply cannot live without as a freelance writer. I look back and wonder how I wrote anything without these writing tools and resources. Sometimes I wonder what would have become of me if I had not gained access to these necessities…ok, so they’re not *necessities* per say. They just help me work better. Some of these things I have always had. Some I discovered…"8 Writing Tools Every Writer Should Have"
Blogging is a lot of fun, and you can make money doing it. The first thing you have to do is NOT to blog for money. If you are blogging only for money, then it is hard to build your visitor base. Blogging is a community and you have to share your views and you should be unique in it. You should not copy or imitate anybody and if you do publish your views and…"How to Start a Blog and Make Money Blogging"
Looking for more ways to make money writing? Need to gain some clips for your writing portfolio? Here are some writing jobs you may not know exist. Go local: There are always local businesses that need writers. Send out some emails to local newspapers, printing shops, small businesses, non-profits, and more. You can find great writing gigs in your backyard. It worked for me. When I first started out I sent out 12 emails to…"Writing Jobs You Didn’t Know Existed"
Web articles are always in demand, but writing for the web is its own art. What you write in any other form (print, for example) is just not the same. Web articles have to capture a reader’s attention even though she has the entire Internet at her fingertips. It has to be scannable, easy to read, offer something she wants, and keep her interest. Get ready to write better web articles and make more money…"How to Write Stunning Web Articles"
If you’re not recording the names, emails, websites, and addresses of all of your clients (corporate, individual and publication editors) then you are losing money. The best way to make more money as a freelance writer (or in any business) is to keep your existing customers. It’s easier to retain current clients than it is to find brand new ones (not that you shouldn’t be actively marketing for new clients as well). That’s for another…"Grow Your Business with a Client List"
The misconceptions are there for freelance writers, just as they are for anyone in any other profession. Sometimes we’re expected to look a certain way, speak a certain way, act a certain way…you get the point. People are always surprised to learn that I’m a writer. I hear it in their voices and see it on their faces. No way you can earn a living as a writer. Oh, that must be an interesting HOBBY.…"Common Misconceptions About Writers"
Ask Ali is all about answering questions from writers. Here’s one from Krista: Krista asked…Do you still experience rejection? If so, how do you handle it? Hi Krista! Certainly. Every writer, no matter how skilled or experienced receives rejections. It’s part of the business. I read somewhere that most writers receive 9 rejections per 10 submissions. That is what I receive on average. For beginners, it is probably a little more. Most of the time…"Ask Ali: Dealing with Rejection"
I know, you’re brilliant, you don’t need any touchy feely advice on how to create an altar to your writing. You’re doing just fine, thank you. If this is true, great! But I hope you’ll read on anyway, because I may say something interesting (it has happened at least once that I know of). It’s important to have a space set aside in your home for writing. It can be a big cushion in a…"Your Writing Space – Get Comfortable, Get Creative, Get Writing"
Marketing a self-published book, or indie as I like to call it, tends to panic an author. The internet makes us feel we have to spread the news world-wide, fly to speak in foreign cities, and understand how to code elaborate websites that give us that professional look. Best-seller status means tens of thousands of books sold, when our circle of acquaintances barely reaches the county line. Speaking of the county line, why not start…"A Big Tip on Self-Published Marketing – Start Local"
Hi Ali, I have a question concerning the choosing of a writing niche… What if an area sounds interesting but I don’t know everything involved or am not sure if I have the required skills? For instance, Content Writing sounds pretty straight forward but I don’t have much experience with SEO, HTML or any other technical jumbo that I can’t list because I don’t know it exists. Technical Writing and Text Book Writing also sound…"How to Choose a Writing Niche: Ask Ali"
One of the best things about being a freelance writer is the low overhead. There is no cost to commute to work every day, no lunch or coffee costs, no mandatory work-related clothing costs, and more. We save quite a bit of money just by working from home. Sometimes we can go a little overboard on the things we love about freelance writing, so here are some tips on saving money. Newspapers and Magazines I…"How Freelance Writers Can Save Money"
Getting started in freelance writing is quite overwhelming. This article will guide you step by step to help you get your first piece published in a magazine. Choose the Magazine Choose a few magazines that you would like to be published in. The publication must pay. You can check out different magazine by doing some research. For example, if you want to write about parenting you would type in “parenting magazine” in your search engine.…"How to Get Published in Magazines"
Freelancer writers fighting to break into magazine markets often ponder the age-old, chicken-or-the-egg dilemma of whether to submit a piece on spec or to write a query letter to editors. Let’s put that question to rest. Unless a magazine’s guidelines state otherwise, you query. Simple. But then you might wonder what makes for a good query letter – you know, a query letter that makes an editor read your submission, sit up straight, scratch his…"Secrets to a Query Letter That Sells"
So you created plenty of gigs and are ready to start making a lot of money. But you get only a few sales every once in a while and you think you can do more. Check this for ways to sky-rocket your sales! I believe this alone is worth the entire price of the your time. These methods can be applied to any way to make money with Fiverr. PM everybody that bought related gigs Now,…"Bringing Exposure To Your Fiverr Gigs"
An Interview with a Fiverr Top Rated Seller Mia Carter Q. How long have you been on Fiverr? A. I’ve been working on Fiverr for just over three years. I first signed up in November of 2011, right when I lost my job as a senior editor at Suite101.com. By March 2012, I was working on Fiverr full time. I currently maintain a small handful of clients outside of Fiverr, but over 90% of my…"Fiverr Top Rated Seller Mia Carter Interview – Freelance Writing"
If you’re looking for ways to make money on the internet then you won’t be short of sites offering you the promise of making large sums of money. The majority of these sites are simply trying to cash in on giving you a dream that they will never be able to give you. If you’re looking for honest advice, that is both simple and realistic, then you are reading the right article. There are so…"Looking For Ways To Make Money On The Internet?"
Fiverr.com is a great way of getting your job done at an affordable price but sometimes you may find out that Fiverr gigs are not delivering the results you expect or it may be that your Paypal account is banned. Well you are in luck because Fiverr isn’t the only place where you can get 5 dollar gigs. The good news is that there are many Fiverr alternatives out there. Results are not guaranteed but…"Websites Like Fiverr -Top 5 Fiverr Alternatives"
Social media is a new rage in SEO industry. Yes it is no longer a secret. All SEO professionals know the fact that social networking plays an important role in search engine rankings. I get this question asked quiet a few times. Does social presence helps our SEO efforts? The answer to this question is YES. It is a well known fact that search engines like Google are using social signals as one of metrics…"Top 5 Social Media Websites For SEO"
Fiverr.com is a small jobs marketplace where people buy and sell services for just $5. Thousands of people had joined Fiverr to offer their services and gain more customers. With thousands of sellers you gig can easily be lost, so many people I had spoken to had same problems, and they never got found. Here we are going to give you some tips on how to get orders on Fiverr. Fiverr search engines work the same…"5 Tips on How to Get Orders on Fiverr"
There’s always a difficulty in having a progressive discussion when the different parties come from different domains. With different world views or attitudes come different terminologies. What if we could communicate a bit more effectively between domains? The model presented in this post attempts to map out how players from the “opposing fields” of Lifelogging, Quantified Self, Social Networking (or “Social Media“) and Big Data look at and think of each other. Since I started…"Reconciling Quantified Self, Lifelogging, Big Data And…"
A nice tidy RSS Feed Directories list to submit your blog to for free traffic. Well worth the effort and totally simple. Enjoy this fully working list and don’t forget to share! Spending time to submit your blog to these RSS Directories will pay off over time. We know because we do it all the time and see great results. You don’t need to keep resubmitting your blog over and over again unless you have…"RSS Directory List – Get Your Blog Noticed!"
Bloggers are great at writing relevant articles and posting topics of interest to attract readers. Utilizing their social networking skills to capture an audience that is often loyal and receptive, but that’s not enough. The missing ingredient is “money”, while some bloggers have monetized their blogs well, others have failed. A blog that makes money is likely to survive longer than one that does not. Knowing how to make money from your blog is a key factor…"How to Monetize Your Blog with Advertisers"
Many people make the mistake of writing their blog about themselves. They think that blogging is the act of an author writing about himself, so they post about how their day is going or about what food they’re eating. Here’s the bad news: unless your name is Ashton Kutcher, your blog won’t be popular if you only write about yourself. The Reason The reason for this is that readers are selfish. They care more about…"Why Your Blog Shouldn’t Be About You"
Whether you just started a blog or you’ve been at it for awhile, there’s a good chance that your post writing can get better. The good news is that writing is a skill that can be improved, and, contrary to popular belief, it’s not something that only a select few are born with. Yes, some are naturally born writers, but if you’re not part of that club, with a little coaching and a lot of…"5 Tips for Writing Significantly Better Blog Posts"
And the confirmed news from Twitter says that they are all set to acquire a startup based in India named ZipDial. The financial deal is not yet disclosed, but the acquisition has been confirmed by Twitter officials in India. ZipDial is a mobile marketing startup which operates from Bangalore. They are well known for their missed call marketing strategy which has been a proved success mantra. The concept is almost similar to collect call and…"Twitter to Buy Indian Startup ZipDial : Eyeing People without Smartphone"
Google has tried to capture yet another market segment as they launched Google Flight Search in India today. This news comes as a boom for the frequent travelers as it is expected to increase the competition in market and thereby helping consumers get better deals. Google Flight Search promises a better flight booking experience with people getting a faster platform to plan travel. To access and use the Google Flight Search, all you need to do…"Google Launches Flight Search : Is this Yet Another Killer Product?"
Apples new launch of iPhone 6 has already created a buzz in the market. They sold over record-breaking 4 Million (YES! 4 MILLIOOOON), phones on the debut day. They also launched their new Operating System, iOS8 which is claimed to be the most powerful operating system created by them, which saw the biggest OS release ever. Even, I installed it the previous night at 1 am (Crazy!). And, guess whats the first thing I did? I…"Facebook confirms your location settings Status on their new update for iOS8 Remains the Same"
The advancement of the technology makes it possible for people to work from home. Today, more and more people prefer to work online because of the flexibility and convenience that this setup offers. Besides that, online jobs are lucrative. If you are interested to try your luck in online jobs, Fiverr might be one of those platforms that you should check out. What is Fiverr? Fiverr is a platform that allows you to offer your…"How to Make a Gig on Fiverr and Earn Money"
On his 15th birthday, Google officially announced that they have already rolled out the Google Hummingbird Update. The update was specifically geared to deal with more complex search queries. With this algorithm enhancement, Google set more importance on conversational search and semantic processing of queries. Instead of processing a simply by related the use of words on web pages stored in the index, Google now is aware of the real context of the query and…"Changes Need to Implement after Google’s Hummingbird Update on Website"
SEO has changed a lot; the new algorithms, guidelines, and tools are introduced so quickly. This regularly changing search landscape is rife with gossips and misconceptions – and here I have pointed out the most common myths and assumptions about how SEO works, and debunk them for you so you are not wasting your precious time that simply don’t matter for SEO in 2014. Let’s get began. Myth #1: Top Position There are n-numbers of…"The Biggest Myths Ever Told in SEO"
Instagram caused a viral outcry yesterday when they updated their privacy and terms to basically say that they have the right to sell users’ photographs without payment or notification. Social networks were exploding with posts from users who claimed they would cancel their Instagram accounts and that they were outraged at this new policy change. However, Instagram later issued an apology saying that’s not what they meant at all and they would remove the language…"Instagram says it Does Not Want to Steal and Sell Your Photos"
Two months on from the release of Facebook’s slew of new advertisement tools, big brands have been experimenting with the new advertising landscape that the social network has laid out. More than ever, they’ve found that producing engaging content is the key to advertising success on Facebook. If Facebook’s leap day announcements concerning the shake-up of its advertising have demonstrated anything, it’s that they now place more emphasis on brand Pages than ever before. Facebook…"Big Brands Try their Hand at Facebook’s New Advertising Tools"
The long awaited unveiling of the new timeline for brand pages is here with a few surprises – starting with the fact that they did it unceremoniously around o’dark thirty while most of us were asleep. Needless to say, the world of marketing is reacting with all sorts of reviews. To help you weed through everything, I’ll be hosting a free webinar this Saturday and at the end of this post I’ll share with you…"Facebook Timeline for Brands: Game Changer"
One of the biggest questions I’ve been getting since the announcement of Facebook’s new timeline is all about the graphics for the new layout. Most people think that unless they can use Photoshop or some other graphic program their only resource is a graphic designer and not all of us have pockets that deep. So, I decided to challenge myself and see what I could come up with for you. The new timeline provides some…"Facebook Timeline for the Graphically Challenged"
First of all, huge props to kickstarter – I’ve been in huge like with the idea idea since I first heard of it, and have been evangelizing it to entrepreneurial friends. BUT… it doesn’t work from Sweden, unfortunately! Just last week the new platform Fundedbyme was launched, and YAY now the awesome possibility of crowdfunding is also open for us Northeners!! Since it’s actually open for any international project submission, I simply urge you all…"Crowdfunding – there’s a new player in town!"
In the book Chicken: High Art, Low Calorie is a fresh (or at least still warm) project by Siâron Hughes, language techniques in advertising is showcased in the graphic vernacular of fried chicken vendors in the UK. Hughes, a talented designer and illustrator, did not stop at cataloguing the star-spangled array of signage. She also interviewed the people behind brands such as Perfect Fried Chicken and Hen Cottage, most notably Morris ‘Mr Chicken’ Cassanova –…"The Language of Fried Chicken: Techniques Used in Advertising"
The simplicity of Yahoo! Answers is at the source of its surging popularity. Anyone can ask questions or provide answers. Yahoo’s Rating and Reviews platform gives Reputation points to participants. Highly rated answers build a participants Reputation incentivising good participation. So if you are wondering how Google Answers is doing compared to Yahoo answers…. Google Answers has been retired. It is no longer accepting new questions. When Google tried to build an online paid “Answers” product it made two…"Why Yahoo! Answers is flourishing while Google Answers closed down"
My personal blogging philosophy is to not comment upon internal company matters and I would keep it that way. However, I would say in the passing that I love Yahoo’s peanut butter – past a few lumps! There are a few companies in the internet world that have the leadership positions that Yahoo! has — 1st or 2nd position in several product categories — Mail, Messenger, Finance, Search…It is an enviable position that Google, AOL, or MSN would…"Yahoo’s Delicious Peanut Butter!"