The Singularity is a Cool Idea but Probably Not Near..

There’s an interesting article in the Technology Review by MIT, written by Paul Allen regarding the Singularity concept.  The gist of the article is that the Singularity is, in fact, not so near because some of the breakthroughs required to bring machines up to super human level intelligence do not follow an exponential growth rate.  I think this is a fair criticism, especially regarding replicating consciousness.  Although, Ray Kurzweil (creator of the Singularity concept) does address the software issue…

"The Singularity is a Cool Idea but Probably Not Near.."

Content Extraction for Marketing & Native Advertising

In 2009 I was hired as a digital marketing consultant and brought on to augment the digital product platform for a $6 billion dollar corporation. We had over 340,000 customers and a very aggressive sales force. Our fulfillment department pushed out roughly 17 website a day. Needless to say the key to all of this being successful was how efficient we could be. What we quickly learned was that the longest part of the process…

"Content Extraction for Marketing & Native Advertising"

Building a Personal Brand In College

Looking back, I regret that I did not start building my personal brand until after college. I started to build immediately after I graduated, using LinkedIn and eventually my blog to collect my thoughts and present my ideas in an organized and branded format. But man I wish I would have started just a few years earlier. If I had to do it over again here is what I would have done. Made Better Use…

"Building a Personal Brand In College"

How To Start a Blog-Advanced Guide

How To Start a Blog -Advanced Guide How to start a successful blog?? What are blogging resources??How to write a blog?? These are few common questions which arise in mind of person thinking to start new blog. If you are that person and confused from where to start process of starting and building successful blog than this guide is for you. You will learn how to get started as blogger. In this blog starting guide…

"How To Start a Blog-Advanced Guide"

Increase Your Chances of Getting Hired at Google

Well for some NOOGLER could be a term that they would have heard of while for some the heading above could just have raised a question, “ NOOGLER ? WHAT IS THAT ? ” So rendering to the needs of the second category of people, let me first tell who actually is a NOOGLER. Nooglers are New Googlers (new joinees and interns). A Noogler is a new employee of Google. Former Google employee, or Xoogler,…

"Increase Your Chances of Getting Hired at Google"

Building Solid Small Business Operating Systems

Running and scaling a business will always be challenging. But having a solid foundation of smoothly operating practices underlying your company can make it much easier. To find out how successful entrepreneurs were building their small business operating systems, we asked 13 founders from Young Entrepreneur Council (YEC) the following question: “As a business owner, what do you feel is most important when it comes to building solid small business operating systems?” Here’s what YEC…

"Building Solid Small Business Operating Systems"

How Do Apprenticeships Work for Employers ?

Apprenticeships have had a long history, especially in the UK, where master guilds in the medieval period were ancient seats of acquiring skills and craft. its recent avatar dates back to almost two decades ago in 1994 when the government started to provide funds for what was termed modern Apprenticeship programme. The distinctive feature of this so called Modern Apprenticeship programme in the UK has been to replicate the long established traditions of training in engineering…

"How Do Apprenticeships Work for Employers ?"

9 Top Benefits of Apprenticeships for Employers

According to reports, businesses in UK consider the shortage of skills and the difficulties in recruitment a much bigger threat to its performance than reduced consumer spending or increasing oil prices. Many business owners also give vocational work based training a higher rating compared to any other qualifications. There is a reason why 130,000 workplaces have chosen to employ apprentices. Employers recognize that apprentices provide many benefits for their organizations and research has been conducted…

"9 Top Benefits of Apprenticeships for Employers"

Problem Solving Strategies : Ways In Finding Answers

“In every problem, there is a solution.” In fact, there can be more than one solution to a specific problem. Finding the fastest way to resolve the problem is the goal. Whether you’re facing a problem at your workplace or at home, whatever the problem may be, problem solving strategies can help you find the solution to your problem. There are several problem solving strategies that were developed through extensive researches. These were tested and…

"Problem Solving Strategies : Ways In Finding Answers"

Basic Organic Search Engine Optimization Defined

There is a lot of talk nowadays about Search Engine Optimization, but not so much about Organic Search Engine Optimization itself. So what exactly is Organic Search Engine Optimization? Organic Search Engine Optimization is just like ordinary Search Engine Optimization in that it is the process of optimizing the design of your website so that search results using keywords in search engines will rank your website higher in the non-paid listings. Organic Search Engine Optimization…

"Basic Organic Search Engine Optimization Defined"

Gamification in Relation to How to Increase User Engagement

Gamification is really a relatively newer term merely introduced in 2002 through Nick Pelling, it did not actually gain notoriety until 2010. By definition from Wikipedia “Gamification is the use of sport thinking and game movement in a non-game context in order to engage users and solve difficulties. Gamification is used in applications and processes to improve user engagement, Return on your investment, data quality, timeliness, and learning.” Even if gamification is a relatively recent…

"Gamification in Relation to How to Increase User Engagement"

Netflix Company Values : Spoken vs. Actual Values of a Business

“If you want to build a ship, don’t drum up the people to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.” Antoine de Saint-Exupery Over the weekend I was doing some research on retrospectives and found a very enlightening powerpoint presentation from the founder of Netflix about the Netflix company values. It’s 127 or so slides, which seems a little long by about 100 slides;…

"Netflix Company Values : Spoken vs. Actual Values of a Business"

Book Review: “The Five Dysfunctions of a Team” by Patrick Lencioni

I read “The Five Dysfunctions of a Team” by Lencioni. It is very readable, even entertaining… and it takes about 45 minutes to read through the “good parts”. (Like with all business books, the author knows how to use stories to spin 1-2 pages of content into a 150-page book!) Here’s my take. Absence of Trust – This stems from unwillingness to be vulnerable, not being genuinely open about their mistakes and weaknesses. Fear of…

"Book Review: “The Five Dysfunctions of a Team” by Patrick Lencioni"

Engineering and Business

Well, since its the middle of exams, most of the work has been grounded for now. But knowing me, I’m still hard at it, trying to keep things moving forward! A few months ago, the project took a dramatic turn into a completely new direction and to be honest, this was quite difficult to cope with. Adaptability Well, remember the township caterers, cooking food using treated wood that was potentially making them really sick???  …

"Engineering and Business"

5 Practical Ways to Check if a Website is Legitimate or Fraud

With the high penetration of integration in our daily life, it is becoming riskier to maintain our online identity. It is equally risky to share our details with websites or online business that we come across and may find useful. Online communities are full of useful portals that make our life easier. But there are certain illegitimate websites that may adversely affect you. They can steal your passwords, your banking details, and credit card details or may install…

"5 Practical Ways to Check if a Website is Legitimate or Fraud"

Situational Leadership : “Not the Same” Old Leadership

When I was in graduate school at San Jose State, we had a rather passionate discussion in an instructional methods class about “to which student do you gear your class?”.  Many opted on the side of targeting the higher achievers as it would challenge the rest of the class. Others, in the spirit of “no child left behind” thought that the class should be geared so that no child was lost in the subject matter.…

"Situational Leadership : “Not the Same” Old Leadership"

Organizational Trust : What It Means & Why It Matters

Organizational Trust: What it Means & Why It Matters Organizational trust, like personal trust, is based on a person’s experience with repeated patterns of behavior. This concept, coupled with concerns (and in many cases, unfounded fears) about legal compliance in the workplace, has led to a prevailing belief among many HR practitioners and line managers that you must treat all employees the same. This is observed in many organizations where HR assumes the role of…

"Organizational Trust : What It Means & Why It Matters"

Do NOT Treat Your Employees As Customers

No, I’m not touting leadership blasphemy!  Let me start this off by explaining with how my sometimes seemingly counter- culture philosophy came about.  I’ll justify from the start! I first heard the concept “you must treat your employees as customers” when I was attending a public board meeting in the early 1990’s.  A fellow board-member and businessperson explained over lunch how the key to her success was that she treated her employees as customers.   I…

"Do NOT Treat Your Employees As Customers"

Customized Work Environments : Let’s Play Baseball

Everyone Knows It’s About Winning “A good friend of mine used to say, ‘This is a very simple game. You throw the ball, you catch the ball, you hit the ball.  Sometimes you win, sometimes you lose, sometimes it rains.’ Think about that for awhile.”  Bull Durham “Most of what I know about leadership and management I learned from playing baseball.”  I said this to a very good friend of mine, Brian, when we were…

"Customized Work Environments : Let’s Play Baseball"

5 Things Your Business Must Be Doing

This Simple Checklist Will Keep Your Business Growth On Track Facebook, Twitter, Yelp, Instagram. Social Media has become an integral part of brands and their digital presence, and for good reason. Customers are looking online more and more to connect on a deeper level with businesses and share their opinions, reviews and get updates. As a result, companies are flocking to multiple platforms and outlets for their share of the profits, but most are making…

"5 Things Your Business Must Be Doing"

How to Improve Ecommerce Conversion Rate : Lessons from Betty Crocker

I was watching a video about the psychology of consumers, as used by big companies, to sell more stuff to more people and how to improve ecommerce conversion rate. The interesting part the story was how Betty Crocker were able to explode their sale by overcoming a psychological trigger in the customer. which was preventing them from making a purchase. The insights to how they were able to do this was very interesting and really quite amazing,…

"How to Improve Ecommerce Conversion Rate : Lessons from Betty Crocker"

How Can I Earn Money Online? One Easy Thing You Must Do

How Can I Earn Money Online? Are you tired of banging the internet with those “”earn money online” and “how to money” questions? Then, let me show you how to make money online doing just this one thing that every serious internet business does. Internet business might be a bit confusing especially if you’re not knowledgeable at it. But yes, It is more realistic now to earn money  online than ever before.  That’s my answer to a discouraged…

"How Can I Earn Money Online? One Easy Thing You Must Do"

7 Old School Job Interview Tips That Still Work

With all the hustle and bustle of the newest and latest job interview tips and secrets springing up every day (especially online), people can forget that sometimes, simpler is better. These concepts might be said and done, but these are the real essentials to acing any interview, ideals that are universally effective. Mastering each one of these seven old school tips should provide all the job interview help you’ll need in order to seal the…

"7 Old School Job Interview Tips That Still Work"

How to Trade and Store Bitcoins Securely

Interview with Alena Vranova, SatoshiLabs Bitcoin Trezor, SlushPool, CoinmapThere are three major risks to face when you want to trade bitcoins. The risk of ignorance, the third-party risk and the digital risk. Luckily, SatoshiLabs, a company well-known for market-changing innovations in Bitcoin, has introduced a solution to minimize those risks and help you trading with peace of mind. TREZOR, the worlds #1 and most trusted hardware wallet. KYC (Know Your Cyber-enemy) Rules for Bitcoin Trading…

"How to Trade and Store Bitcoins Securely"

Uber Scandal Lesson Learned

It was tough to be an envoy in the Middle Ages. There was a good chance the king that you called upon would not take the bad news you carried kindly. Then it was off with your head. According to this Buzzfeed story about an Uber executive plotting a smear campaign against a journalist, some companies are still blaming the messenger. At a group dinner in New York, Uber executive Emil Michael suggested that the company…

"Uber Scandal Lesson Learned"

Free Accounting Tools for Your Start-Up Business

There is a step-by-step process on how to formally start and register your business in Nigeria; with topics ranging from choosing your business name, choosing the right structure, checklist of things you should do before starting; and the procedures for registering your business at the Corporate Affairs Commission. One of the main challenges facing Nigerian start-up entrepreneurs is the lack of affordable infrastructure. It’s hard to make the purchase of office stationery a priority over…

"Free Accounting Tools for Your Start-Up Business"

Creating the Worlds Most Comfortable Mattress Interview w/ Jas Bagniewski, Eve Mattress

Jas set out, with 3 of his friends, to sell a premium quality mattress at a third of the price. They saw that mattresses were typically seen as commodities and boring, that most people dont care to know the brand of their current mattress. They are shaking up the industry by building a fun brand around mattresses, sort of like what Apple did a few years ago in the commoditised PC space. Read the full interview below.…

"Creating the Worlds Most Comfortable Mattress Interview w/ Jas Bagniewski, Eve Mattress"

How to Deal With Your StartUps Shortcomings

You’re a growing company – and like it or not, you’ve got a few kinks to work out. Inevitably, you are going to make a mistake, or two – or frankly, a lot! But that’s ok! Making a mistake is expected – and to most consumers, its even acceptable. That is, if you can learn how to appropriately deal with your startups shortcomings. You see, we expect businesses to mess up – especially in the…

"How to Deal With Your StartUps Shortcomings"

How to Create a Sales Forecast for A New Business

How to Create a Sales Forecast for a New Business Creating a comprehensive sales forecast is a very important task to plan your revenue in advance as well as tracking the success of your business by comparing your actual sales with what you had planned for. If you don’t plan ahead, you don’t have clear sales goals to met and to measure your success or failure against. If you don’t even plan to make sales, how…

"How to Create a Sales Forecast for A New Business"

What Steps Are Involved in Market Research? For the Lazy Salesman.

What steps are involved in market research? This question arises for salesman in the beginning of their career. Most of my career I have been just too darn lazy to sell. You know what I mean. That feeling of sales procrastination is overpowering when the mountains are calling me to go skiing in the winter, or to go hiking in the warmer months. For you, it might be the siren call of your fishing boat, your…

"What Steps Are Involved in Market Research? For the Lazy Salesman."

Mechanical Engineers And Their Roles In Mining Industry

Mechanical engineers are not only good in working for businesses that use manufacturing or production machineries. There are actually diverse disciplines that their skills are very useful so they are also very significant participants when it comes to many modern scientific breakthroughs such as in aeronautics, robotics, biomechanics, nanotechnology and aerospace engineering. But did you know that mechanical engineers also play very important roles when it comes to mining industry? Mechanical Engineering in Mining is a very…

"Mechanical Engineers And Their Roles In Mining Industry"

What are the Career Options for Mechanical Engineering Graduates?

Career Options for Mechanical Engineering Graduates Considered as one of the broadest and oldest engineering disciplines, mechanical engineering has so much to offer to those who want to have options with their careers. Needless to say, mechanical engineers can work in many types of industries starting from general management to jobs that relate to their specific specializations. And because mechanical engineers master the principles of physics, mechanics and understand the specifications of materials while they…

"What are the Career Options for Mechanical Engineering Graduates?"

Exclusive Interview w/ The Toilet Paper Entrepreneur Himself: Mike Mickalowicz

Exclusive Interview with The Toilet Paper Entrepreneur Himself: Mike Michalowicz Mr. Michalowicz started his first business at age 24, and with limited resources, no experience, and no funding, he managed to turn it into a multimillion dollar success off of passion and determination. Upon selling his first business he immediately developed another and sold it to a Fortune 500 company. Mike is a recurring guest on CNBC’s Big Idea With Donny Deutsch , Author of…

"Exclusive Interview w/ The Toilet Paper Entrepreneur Himself: Mike Mickalowicz"

Getting Started with Selling Ads on your Website

Welcome to the world of Sellertown. This post is for website owners, so if you don’t sell advertising on your website, or are not planning to, you don’t have to read this but we think you should. It’s a doozy but it’s very important and valuable information. Should I sell ads at all? This is a very personal question, and I believe you can actually answer it by listening to your gut [I make many…

"Getting Started with Selling Ads on your Website"

Performing Dental Internet Marketing SEO for Dentists

Determining which web elements are most correlated with organic local search rankings will allow you to maximize your dental practice’s online exposure at no cost AND convert up to 8x what traditional paid advertisements yield. To find out more about these specific web elements, take at the sections below for learning how to perform dental internet marketing. Result Below is the a-typical layout for a local dental query. Listed first are paid ads Paid Advertisements This form of search…

"Performing Dental Internet Marketing SEO for Dentists"

Google Adsense High Paying Keywords for Various Niches

There are number of ways to make money blogging. But the first and foremost thing you have to do is to select the right niche to make more money from Google AdSense. I am writing this article by assuming that you all know about Google AdSense and I wanted to make a list of Google Adsense High Paying Keywords in Various Niches. You might have read that there are many successful bloggers who are making large…

"Google Adsense High Paying Keywords for Various Niches"

How to Succeed on Etsy

How to Succeed on Etsy Having an Etsy shop can help bring in sales for your handcrafted items, but just having a shop might only bring lukewarm sales. There are a few things you must can do to succeed on Etsy. Knowing how to market your shop can make your sales skyrocket. While it’s certainly possible to spend hundreds buying ads to splash all over the Internet, there are also free or inexpensive ways to get…

"How to Succeed on Etsy"

Should You Include Personal Interests And Hobbies On A Resume?

Should You Include Personal Interests And Hobbies On A Resume? In an article for IXL, Bernerd Kellmann provides feedback from some of Australia’s top career professionals, and demonstrates that, as with many areas of compiling a resume, the final result can still be influenced by personal preference. Experts Weigh In: What to Write For Personal Interests on Resume Heidi Mason, head of executive search firm Russell Reynolds: “Be careful of what is put there as…

"Should You Include Personal Interests And Hobbies On A Resume?"

Ask Aly: How to Keep Your Cool with Angry Rude Emails

How do you handle rude emails? So you’ve hastily composed a response to an ugly e-mail you received. And what happens if you hit that Send button? The bad news is you could be setting in motion a whole line of possible problems and potentially disastrous consequences. The good news is there are a few easy tips you can take to prevent this domino effect from occurring next time you get an email that sets…

"Ask Aly: How to Keep Your Cool with Angry Rude Emails"

Freelance Writing Job Red Flags

In the beginning of a writing career we all spend a lot more time applying for writing jobs than we do actually writing. Don’t worry; it will change once you start collecting clips to show off. Don’t take on a freelance writing job just because you’re getting anxious. You may regret it later. In the meantime, pay attention to the job descriptions. Look out for the following freelance writing job red flags. No Pay Mentioned…

"Freelance Writing Job Red Flags"

How to Make Fast Booking in IRCTC in Tatkal Ticket 100% Working Trick

Track framework has helped us go to wherever in the most recent moment by the assistance of the Tatkal Tickets. However we regularly confront issues with the IRCTC site to book the Tatkal tickets. So here am giving an answer for how to make fast booking in IRCTC in Tatkal when the bookings open. In India, trains are one of the most effortless and least expensive modes of transport. Throughout the years, booking train tickets…

"How to Make Fast Booking in IRCTC in Tatkal Ticket 100% Working Trick"

Top 16 Programs Similar to Adsense – 2017

Programs similar to Adsense – There are many a  bloggers and publishers searching for this when they’re fed up of getting disapproval mails again and again. So, If you’re also one of them than don’t miss this post because below you’ll be getting some high paying programs similar to Adsense. As it itself proves that Google AdSense is the world’s best advertising platform where both advertisers and publishers are busy and happy in ad serving.…

"Top 16 Programs Similar to Adsense – 2017"

Socially Complex Resources and Sustainable Competitive Advantage in Apple

Leaders of technology companies may need to look beyond the technology for sources of sustainable competitive advantage. I’m reading Walter Isaacson’s biography of Steve Jobs (Isaacson 2011). In the early years, Jobs took Apple in a direction that was quite different to the rest of the personal computer industry. He understood the value of aesthetics and usability; he brought industrial design to computing. Jobs also understood the social context of the personal computer. You can…

"Socially Complex Resources and Sustainable Competitive Advantage in Apple"

SAP Tracking Analytics for Retail Stores

Although numerous tools and services exist to track customer behavior online, the options have been more limited for tracking and analyzing customer behavior in the “real world” at brick-and-mortar stores and in other physical locations. SAP is aiming to change that with a new data service that enables enterprise clients to gain insights into the demographics of their customers, along with detailed descriptions of their real-world, offline behaviors. Called SAP Digital Consumer Insight, the new…

"SAP Tracking Analytics for Retail Stores"

How a Web Analytics System Will Improve Online Business Website

It always amazes me when I go into businesses and sit with the owners for the first time and start to talk about their business and how it is working for them.  As we start the conversation, exchange the pleasantries and get into a business discussion, I ask a question that stops most business owners in their tracks…. “What is the most profitable product or service you sell and what it the least profitable” most…

"How a Web Analytics System Will Improve Online Business Website"

Club Tropicana Tops List in Rebranding Failures

Last week AdAge reported that Tropicana’s sales shrank 20% at the start of the year before rebranded packaging was pulled. Designs by Arnell Group were kicked before they hit the shelves and heartily jeered on their exit. Hence it joined the list for bad rebranding. Although recession squeeze must have played a role, it doesn’t seem to account for the whole story. Sales of refrigerated orange juice across the board only dipped 5% in the same…

"Club Tropicana Tops List in Rebranding Failures"